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Modern Dynamic Pilates
Project type
SMM and Marketing Partnerships
Date
October 2025
Location
New York, New York
Together, we built a creative direction that treated Pilates not as a workout, but as a philosophy of healing, precision, and presence.
Our partnership grew into a full-cycle collaboration: content production, marketing strategy, community activation, and event launches. From concept to execution, every campaign explored the emotional dimension of movement — from the short-film-style series “Letters You Will One Day Read” to the reflective pieces drawing parallels between Pilates, science, and art.
Each frame was designed to make calm feel cinematic.
Each word — to make discipline feel human.
Today, HYPE IN NYC continues to serve as Modern Dynamic Pilates’ main marketing partner, shaping not only how their audience sees the brand, but how they feel it.
